PVPURCELL VENTURES
Business Launch Course

I started a company at 18.
Here's everything I wish I knew first.

I'm Elijah Purcell. I founded Purcell Ventures at 18 — consulting, software, digital products, courses. This course is the complete playbook: idea to legal entity to first dollar to operating business, with every tool, decision, and shortcut I actually used.

18
age when I founded it
5+
active revenue streams
50+
tools tested & documented
26
lessons in this course
Who This Is For

If you have an idea and no roadmap,
this course is for you.

People with an idea but no roadmap

You know what you want to build but not how to actually start. This course gives you the step-by-step process from zero — validation, legal, pricing, first customer, operations. No assumed knowledge.

Side hustlers ready to make it official

You've been doing something informally and want to turn it into a real business — legal structure, proper banking, contracts, systems. This course closes the gap between 'I do this for money' and 'I run a business.'

Students starting something before they graduate

Building something in high school or college is real experience — and it shows up in applications, interviews, and your bank account. This course helps you build it right from the start.

People leaving a job to go independent

You have skills and want to sell them directly. Service businesses, consulting, freelancing — this course covers the entire setup, from LLC to first invoice, and gives you the outreach system to land clients from day one.

Curriculum

7 modules. 26 lessons.
Idea to operating business.

Camera lessons, screen shares of my actual tools and process, and written notes for every lesson. Total: ~4.5 hours of video.

Resource Pack

Templates and tools, not filler.

Every tier includes the full resource pack — six working documents referenced inline throughout the course.

Module 01
Business Model One-Pager

One page to define what you're building, who it's for, how you make money, and what makes you different. Used in Module 1.

Lesson 1-2
Customer Profile Worksheet

Structured questions to define your target customer — pain points, triggers, objections, and where to find them. Used in Lesson 1-2.

Module 02
LLC Filing Checklist

State-agnostic step-by-step checklist for forming your LLC — articles, EIN, registered agent, operating agreement, and bank account. Used in Module 2.

Lesson 3-2
Pricing Calculator

A spreadsheet to calculate your cost baseline, set floor pricing, test different rates, and see projected revenue at different volume. Used in Lesson 3-2.

Lesson 4-1
Brand Positioning Worksheet

Questions that force you to articulate your name, positioning, tone, and what you stand for in one sitting. Used in Lesson 4-1.

Lesson 6-2
Cold Outreach Script Templates

Three tested outreach scripts — service business, product business, and general inquiry — with subject lines and follow-up sequences. Used in Lesson 6-2.

Why This Course

What makes it different.

Built from a Real Business

I didn't study entrepreneurship. I built a company. Purcell Ventures runs consulting, software, digital products, and courses simultaneously. Every lesson is based on what I actually did — the tools I actually use, the mistakes I actually made.

Every Decision Documented

Most business courses tell you what to do. This one shows you exactly how — screen shares of the actual tools, templates I built and use, and the reasoning behind every decision. The data is the course.

Resources That Work

The resource pack isn't an afterthought. It's six working documents — templates, calculators, scripts — that do the heavy lifting so you spend less time building infrastructure and more time building the actual business.

Pricing

Pick your level of support.

Course opens when recording is complete. Join the waitlist to be first in and get the early-access price.

Self-Paced
$397
one-time payment
  • All 7 modules · 26 lessons
  • Camera, screen share & written content
  • Full resource pack — 6 templates & worksheets
  • Business model one-pager template
  • Pricing calculator + cold outreach scripts
  • Lifetime access + future updates
Join Waitlist →
Coaching Track
$1,297
one-time payment
  • Everything in Self-Paced
  • 3 monthly group Q&A sessions with Elijah
  • Recorded session replays
  • Live feedback on your business, offer, and pitch
  • Access to cohort community
Join Waitlist →
1:1 Intensive
$2,997
one-time payment
  • Everything in Coaching Track
  • 3 hours direct with Elijah
  • Business plan + offer review
  • Sales strategy and pitch prep
  • Direct email access for 90 days
Join Waitlist →
Prices in USD · Payments processed securely via Lemon Squeezy · Access code delivered by email within 5 minutes of purchase
Need More Hands-On Help?

Work with Elijah directly.

If you want someone to look at your specific situation — your idea, your offer, your pitch — Purcell Ventures consulting is available for one-on-one sessions.

View Consulting →
Waitlist

Be first in when it drops.

Waitlist members get early access pricing and first notification when the course opens.

No spam. One email when enrollment opens.

FAQ

Common questions.

Something not answered here?

elijah@purcell-ventures.com →